Bank of Valletta proudly supported this year’s Colour My Run, which brought together families, colleagues and friends for a vibrant morning dedicated to movement and fun. Held on Sunday 2nd November in the morning, the event welcomed around 1,500 participants for a 5km fun run between Fort Manoel and Gżira.
Through his opening address, Kenneth Farrugia, BOV CEO, set the tone for a morning focused on well-being, togetherness and positivity. Sharing his appreciation for everyone who contributed towards making this event happen, Mr Farrugia stated, “Our role sees us investing in the well-being and knowledge of our communities. Colour My Run gave us the perfect platform to support a morning of health and joy while also introducing BOV Astro Saver and our work in financial education. We remain committed to giving families the tools they need to thrive.”
“We are grateful to all the participants who chose to spend their Sunday morning at the marvellous Fort Manoel with us. We hope our team of volunteers and crew managed to sprinkle some Colour and happiness into their lives, at least for a moment. Mental health is a key value we believe is nurtured through healthy lifestyles, laughter and social gatherings, so this drives our commitment to organise these events. We are grateful to all our sponsors, authorities and partners for their continuous enthusiastic support!” reiterated Nathan Farrugia.
A lively warm-up session got everyone moving before participants made their way to the fort’s exit to kick off the run. The 5km route offered beautiful views and plenty of cheerful moments, with colour throws, music, and smiling volunteers creating a friendly and uplifting atmosphere for all ages.
One of the highlights of the morning was the SkolaSajf competition announcement, where Bank of Valletta unveiled its new financial literacy mascot, BOV Astro Saver. Over summer, the competition invited children to design a mascot that helps other kids understand basic financial concepts in a simple, fun and visual way. The winning design came from 9-year-old Lucas Mamo from Birgu Primary, who received a €100 One4All voucher. Lucas’ creation, BOV Astro Saver, now forms part of the Bank’s Smart Savers campaign, supporting children and adolescents as they learn the importance of saving and budgeting.
Children and families also enjoyed taking photos with a life-size Astro Saver cutout, with the BOV team capturing and printing the photos on the spot, a small keepsake from a colourful day out.
BOV organised several touchpoints and activities throughout the morning. A colourful 3x3m photo wall that proved incredibly popular with families, colleagues and running groups. Members of the BOV team showcased the Spot the Scam quiz, helping to raise awareness about online fraud and digital safety. The first three participants with correct answers received €60 One4All vouchers, awarded instantly on the spot. There was also a QR Code competition, where participants scanned the Digital Team’s t-shirts for the chance to enter an online prize draw to win MacBooks.
These activations brought together fun, learning, and engagement, reinforcing the Bank’s commitment to empowering the community through both financial literacy and digital awareness.
Reflecting on the Bank’s involvement in this event, Daniel Magrin, Head Marketing & Product Lifecycle Management at BOV said, “Colour My Run is a wonderful example of how sport, community and education can come together in one joyful morning. As a main supporter, we were proud to help create an experience that was not only fun, but also meaningful, from financial literacy through Astro Saver to digital safety with our Spot the Scam initiative. Our goal is always to be present for our communities in ways that enrich their lives, inspire good habits, and bring people together.”
Bank of Valletta extends its thanks to Nathan Farrugia, all the volunteers, partners, authorities and participants who contributed to yet another memorable edition of Colour My Run.
